SonyBMG-MySpace Licensing Deal
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SonyBMG is licensing its artists materials to MySpace for a cut of the sponsorship & ad-revenue generated from the music videos and profile pages.
What does this mean to you, the consumer? Nothing really. OTCS suspects that a very small % of bands on MySpace are signed to a SonyBMG label, and those that are, OTCS suspects were already putting their music/video online anyway.
But mazel to SonyBMG for figuring out a way to monetize this avenue of communication. Of course, the financial terms of the deal were not disclosed...so whether or not it is successful, only time will tell.
What does this mean to you, the consumer? Nothing really. OTCS suspects that a very small % of bands on MySpace are signed to a SonyBMG label, and those that are, OTCS suspects were already putting their music/video online anyway.
But mazel to SonyBMG for figuring out a way to monetize this avenue of communication. Of course, the financial terms of the deal were not disclosed...so whether or not it is successful, only time will tell.